By Jeff Zbar | October 5, 2007
I got out of the home office yesterday. I know it doesn’t sound like some major endeavor. But I realized some time ago that when you work in an office isolated from the masses and detatched from the rest of the working world, you have to deliberately schedule time out of the home-based workspace, or opportunities may not present themselves. So I got out of the home office yesterday…
Actually, I huddled with a client prospect whom I first met two weeks ago while speaking at a Florida Direct Marketing Association conference. She approached me about doing some writing for her organization, and I said, “Let’s meet soon.” Yesterday became “soon.”
The result was a great hour-long meeting that laid the foundation for a future business relationship. She’s a well-respected advertising executive who’s tied in with a vast marketing network that extends throughout South Florida and beyond. It could be quite fruitful for my work – and my business relationships.
Sometimes, getting out is as simple as a trip to Starbucks or Office Depot or Barnes & Noble. You get out of your place and into another. You open your mind – and expand your opportunities.
And it all started because I got out of the home office yesterday.